Kohinoor Group is an established player in Pune’s real estate market. But despite being in the market for 30+ years, their projects didn’t have a distinguished identity and strong brand recall.
- Thorough study of the brand’s challenges, target audience, in-depth customer profiles, and competitor analysis.
- End-to-end brand strategy beginning with customer interactions, leading to tailored solutions for each project.
- Creation of the corporate philosophy - Sada Sukhi Raho. Under this umbrella idea, every Kohinoor property came with the promise of 5 solid pillars and even a dedicated post-sales customer satisfaction team.
- We also ideated and executed 360-degree campaigns, event ideas, and amplified the digital footprint of each of Kohinoor’s projects.