Loved by Clients. Awarded by the World.

A wise person once said, “Creative agencies desire awards. Clients desire results.” As one of Pune’s leading creative agencies, we strive to bridge these ends. Seagull believes in creating ideas that transform the brand category and make your brand timeless.

And the way we do this is with ‘Ideas that Soar’ – every idea is filtered through a sieve of sharp insights and deep consumer understanding. Some of our ideas have won at the Cannes Lions International Festival of Creativity, Goafest, IAA Olive Crown Awards, and Entrepreneur India Awards.

Jaihind

Challenge:

Jaihind is a respected menswear brand in Pune since 1980. With the entry of modern, stylish multi-brand stores with global fashion, Jaihind faced a preference crisis.

Solution:

  • Thorough study of the brand’s challenges, target audience, in-depth customer profiles, and competitor analysis.
  • End-to-end brand strategy beginning with customer interactions, leading to key insights about the clothing preferences of the modern India man.
  • Creation of the ‘Red Sale’ with the iconic red apple. Under this umbrella idea, we positioned Jaihind as the go-to fashion destination for the discerning man – from casuals and formals. The brand ‘Mewar’ was also created as the house of the grandest of wedding wear.
  • We also ideated and executed 360-degree campaigns across multiple media channels. Today Jaihind has 10+ large-format stores across Pune with stellar footfalls.
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