Job Description
About the Role
Seagull Advertising is looking for a Lead Brand & Experiential Designer to transform brand strategy into impactful visual identities and immersive brand experiences across digital, physical, and spatial touchpoints.
Key Responsibilities
- Lead the creation of brand identity systems, including logos, typography, visual languages, and brand guidelines.
- Design experiential and environmental branding for events, exhibitions, retail spaces, and corporate environments.
- Develop wayfinding systems, signage, and spatial graphics.
- Collaborate with strategists, copywriters, and creative teams to deliver integrated brand solutions.
- Present concepts to clients and ensure consistency across all brand touchpoints.
- Mentor junior designers and maintain high creative standards.
Qualifications & Experience
- Education: Bachelor of Fine Arts (B.F.A.) or Master of Design (M.Des.) in Graphic Design, Communication Design, or Spatial/Environmental Design from an accredited design school (e.g., NID, IDC School of Design, RISD, UAL, or similar institutions).
- Experience: 5 – 8 years of dedicated experience within a specialist brand consultancy or experiential design studio (rather than a generic advertising agency).
- Strict Focus: A portfolio completely devoid of product/UX design or general social media marketing, focusing purely on deep identity systems and spatial assets.
Skills & Expertise
1. Brand Design
- Logo Design
- Brand Identity Systems
- Typography
- Visual Language Development
- Brand Guidelines
- Packaging and Print Collaterals
2. Experiential Design
- Event Branding
- Exhibition & Stall Design
- Environmental Graphics
- Wayfinding Systems
- Retail & Corporate Space Branding
3. Software Proficiency
- Adobe Illustrator
- Adobe Photoshop
- Adobe InDesign
- Figma
- Presentation and Mockup Tools
What We’re Looking For
- Strong conceptual and design thinking abilities.
- Expertise in translating brand strategy into real-world experiences.
- Excellent presentation and communication skills.
- Ability to lead projects and collaborate across teams.
Apply to Soar
Join the Seagull team and let your career take flight.